We offer adult consumers a range of products to choose from, including cigarettes, oral products, and fine cut tobacco products.
Our portfolio reflects our commitment to meeting the preferences of today's adult smokers while transforming tobacco with a choice of potentially reduced-risk products.
The primary component of all our companies’ traditional products is of course tobacco and the character, flavor and aroma is determined mostly by the tobaccos used. In fact, cigarette brands can contain many kinds of tobacco – blending different types of leaf from many growing regions and harvests.
Certain ingredients, such as sugar or natural herbs and spices, are added to balance the natural tobacco taste. Nicotine is not added in making cigarettes. It occurs naturally in all varieties of tobacco plants.
We support restrictions and prohibitions on certain ingredients if the science proves they either increase the toxicological effect of tobacco products, enhance the pharmacological effects of nicotine or encourage underage smoking.
It is widely acknowledged that most of the harm associated with conventional cigarettes is caused by the toxicants in the smoke produced by the burning of tobacco.
That is why we are dedicated to the development and commercialisation of alternative tobacco and nicotine products that don’t burn tobacco to deliver nicotine to the user.
Within the Northern Europe Area of BAT, we sell oral tobacco and nicotine products in Sweden, Norway and Denmark.